We all know that plastics are bad for the environment (no, we don’t mean the Mean Girls), but are we doing enough to tackle the problem? Fortunately, it seems like Converse has found a way to be sustainable and fashionable at the same time. In an attempt to adopt more eco-conscious practices, the footwear label is taking a bold step towards reducing plastic waste with its new Renew Initiative.
Looking to breathe new life into waste, the sneaker giant has unveiled three updated versions of their iconic Chuck Taylor kicks: Renew Canvas, Renew Denim and Renew Cotton. Featuring the classic All Stars and Chuck 70s, the Renew Canvas line is crafted with 100 percent recycled polyester from single-use plastic bottles – all while retaining the original look and feel of the traditional canvas silhouette.
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Original canvas feel, but now with an upper crafted from 100% recycled polyester that came from used plastic bottles. There’s always a way to renew what we do. #ConverseRenew Available now at ION, Takashimaya Shopping Centre, Tampines Mall and Changi Airport 2 Converse boutique stores.
Although not available in the market yet, the Renew Denim models are said to be made with upcycled denim sourced from landfills, while the Renew Cotton range will combine cotton canvas waste from manufacturing with polyester to form a new yarn. With this new process, you get an upper that’s made with 40 percent recycled cotton.
The Renew Denim and Renew Cotton packs are slated to drop in August and early 2020 respectively.
Peep the selection of Converse Renew Canvas in the gallery above. Shop the full collection at ION, Takashimaya Shopping Centre, Tampines Mall and Changi Airport 2 Converse boutique stores.